Applications for the fifth Entrepreneurship cycle of the Tony Elumelu Foundation Entrepreneurship Programme 2019 will open on January 1.According to the Foundation, applications will be accepted on the digital networking platform for African entrepreneurs, TEFConnect – www.tefconnect.com and 1 000 selected applications will join the current 4 470 beneficiaries of the Programme.
Since 2015, the TEF Entrepreneurship Programme – the only African-funded entrepreneurial catalyst of its kind – has empowered 4 470 African entrepreneurs, with seed capital of $5 000 each; twelve weeks of accelerated online business training; access to experienced mentors; and membership of Africa’s largest entrepreneurial ecosystem.
Beneficiaries of the Programme have been profiled in global media, including the Forbes Africa 30 Under 30 list. They have attracted the attention of investors, as well as been recipients of awards such as the Google Impact Challenge and the Chivas’ “The Venture” Award for Social Entrepreneurs.
The Entrepreneurship Programme has also facilitated exchanges between African entrepreneurs and local and global public sector leaders, investors and development partners, raising their business profiles, scaling their opportunities, showcasing their innovation and identifying ways to further strengthen the business environment in Africa.
In June 2018, the Foundation convened a forum with President Emmanuel Macron of France and young African entrepreneurs. In October 2018, the Foundation was proud to have President Nana Akufo-Addo of Ghana and President Uhuru Kenyatta of Kenya address the gathering of young African entrepreneurs at the TEF Entrepreneurship Forum held in Lagos, Nigeria.
The Foundation’s investment, impact and commitment to advancing entrepreneurship is predicated on the belief that Africa’s entrepreneurs hold the key to unlocking the potential of the continent and facilitating the transformation of Africa.
With this objective, the Tony Elumelu Foundation launched the TEF Entrepreneurship Programme, its US$100 million flagship programme to identify over a period of 10 years, 10 000 African startups and entrepreneurs, with ideas that have the potential to transform the African continent. Its goal is to invest in businesses that together can generate at least one million new jobs and contribute at least $10 billion in new annual revenues across Africa.
The TEF Entrepreneurship Programme is open to citizens and legal residents of all African countries, who run businesses based in Africa that are less than three years old. Business ideas that are yet to launch are also encouraged.
One local entrepreneur, also a Tony Elumelu Entrepreneurship Programme 2018 Fellow, Omphitlhetse Botlhole told Business Trends that the Tony Elumelu Foundation has real results and has provided a lifeline for many. “Borrowing a leaf from the continental scheme can certainly benefit local youth and other disadvantaged groups,” Botlhole said, adding that “I feel that our people would have more to gain from less direct reliance on the government if they were to take up such opportunities.”
Cell City rewards customers
Cell City gave away two Toyota Hilux pick up cars worth about P300 000 and three Hisense televion sets worth P15 000 each to their customers through their annual competition.
In partnership with Hisense and Orange Botswana, Cell City conducts annual competitions to reward their customers and contribute to citizen empowerment. Handing over the cars on Friday, Cell City Chief Executive Officer, Brian White said through the competition they want to satisfy their customers and give back to the community. “Cell City and Orange clients were given a chance to win either a Toyota Hilux pickup or a Hisense television set.
All they had to do was purchase any Hisense mobile phone from a Cell City or Orange retail outlet and fill in the competition form in the store,” said White.Thato Ntshabele, who won one of the cars told the Business Trends that she bought a Hisense cell phone worth P900. 00.
“I never expected that I can win a car. I was just filling the forms and dropped into the entry box and I forgot about it. I am so happy to receive this prize and I thank Cell City for this opportunity,” said Ntshabele. Another winner, Dimakatso Mmusi expressed his excitement saying he had always wanted a van and he is grateful to Cell City.
“I just bought a cell phone worth P899.00 at Cell City Railpark mall, I never expected anything, and I was just submitting the form as I was requested by the shop assistants. This car is very useful to me,” said Dimakatso.
Smecha chillie hits the shelves
For the love of food and the passion to apply modern technology processes in food manufacturing locally, Kgalaletso Mothoagae established her own brand, Smecha specializing in relishes.
She processes and packages chillie in 325 gramms and 1 litre bottles selling at P50 and P150. She told the Business Trends that she decided to process chillies as it is one of the products that are rarely processed in the food industry.
She started cooking it for home consumption and later started selling to friends and currently the product has gone beyond borders at South African Spar shops and Restaurants. “I couldn’t look for any other vegetable as most of them have already been processed in the market. It is my first product of research in the food industry so I found out that I can do good business with this product. This chillie is free from preservatives but still has extended shelf life of 6 months,” said Mothoagae
The Kanye born young lady studied food technology and has the passion to explore the food processing market in Botswana and contribute to reduce the high food import bill. “I wanted to explore more about food and use my skills to contribute to the development of the local food processing and manufacturing industry. I also wanted to supplement my income at the same time,” said Mothoagae.
She has a degree in Food Technology. She says there is a lot of potential for business growth as there is a demand for the product locally and in South Africa. “My main customers are individuals in homes, they have embraced the product, and they love the taste. There is also a market that has been secured in SA; it is available in several shops like spars and some restaurants”. In future, Mothoagae said she would increase the product range to 10 using various vegetables and flavours.
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