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Tsena.bw: Taking digital communication to another level

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While storytelling is not the only way to engage people with ideas, it’s certainly a critical part of the recipe. A notion that we all grew up with as children from different parts of Botswana and these stories will go a long way as long as we keep telling and sharing them with the world. From our achievements during the Netball World youth Cup, where we have seen all Batswana, blue, black and white coming together as one to support Dinaletsana, from the impacts of the students who died during the Matsha ordeal, to the celebrations of cities and towns that have lived for over 120 years – to sharing our historic heritage as a people, our country’s stories will always remain best told by our people to the outside world.

Tsena Botswana online through the revolution of technology has embraced the opportunity to pave way for reconnecting our people to their culture and heritage, patriotism; aspects of our lives that were feared to have been dying out with the coming of urbanisation. With more people celebrating where they come from, with hopes that this will light a path to where they are going, Tsena has taken the alley ascertain that Botswana’s stories make a part of the global community through an online platform, a view that former American Human Rights activist and Minister, Malcom X supports with his famous quote that, “Armed with the knowledge of our past, we can, with confidence, charter a course for our future.”

A highlight that it is undeniable is that the future belongs to those who embrace technology and all its innovations. The world has gone digital.Botswana has come a long way since independence and is one of the fastest growing economies in the world. There is a lot that we, as Batswana can be proud to celebrate and share with the rest of the world. Through Tsena, a melting pot of all things Botswana.

A vibrant and innovative medium; relies on local content contributors that focus on community interests, providing limitless opportunities to Batswana as a country’s stories best told by its people. Users are able to keep up with local content as it happens, seek employment under the Jobs section, plan for upcoming events and where to grab a bite to eat, whatever your palate desires.

Other features of the portal include the Business Directory and Property pages that allow users to explore what is on offer in different parts of the country, among others. For a Motswana in the diaspora, this is a remedy for being “home sick” as they are able to keep up with what is happening back home. The rest of the world now has a consolidated information hub where they can go to have a better appreciation of our country and its people. In existence for just over a year now, Tsena.bw is envisioned to morph into a voice of social digital engagement and interaction. Tsena aspires to grow into a premier source of information and interface of community interaction

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Business

Cell City rewards customers

Keikantse Lesemela

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Cell City gave away two Toyota Hilux pick up cars worth about P300 000 and three Hisense televion sets worth P15 000 each to their customers through their annual competition.

In partnership with Hisense and Orange Botswana, Cell City conducts annual competitions to reward their customers and contribute to citizen empowerment. Handing over the cars on Friday, Cell City Chief Executive Officer, Brian White said through the competition they want to satisfy their customers and give back to the community. “Cell City and Orange clients were given a chance to win either a Toyota Hilux pickup or a Hisense television set.

All they had to do was purchase any Hisense mobile phone from a Cell City or Orange retail outlet and fill in the competition form in the store,” said White.Thato Ntshabele, who won one of the cars told the Business Trends that she bought a Hisense cell phone worth P900. 00.

“I never expected that I can win a car. I was just filling the forms and dropped into the entry box and I forgot about it. I am so happy to receive this prize and I thank Cell City for this opportunity,” said Ntshabele. Another winner, Dimakatso Mmusi expressed his excitement saying he had always wanted a van and he is grateful to Cell City.

“I just bought a cell phone worth P899.00 at Cell City Railpark mall, I never expected anything, and I was just submitting the form as I was requested by the shop assistants. This car is very useful to me,” said Dimakatso.

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Smecha chillie hits the shelves

Keikantse Lesemela

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For the love of food and the passion to apply modern technology processes in food manufacturing locally, Kgalaletso Mothoagae established her own brand, Smecha specializing in relishes.

She processes and packages chillie in 325 gramms and 1 litre bottles selling at P50 and P150. She told the Business Trends that she decided to process chillies as it is one of the products that are rarely processed in the food industry.

She started cooking it for home consumption and later started selling to friends and currently the product has gone beyond borders at South African Spar shops and Restaurants. “I couldn’t look for any other vegetable as most of them have already been processed in the market. It is my first product of research in the food industry so I found out that I can do good business with this product. This chillie is free from preservatives but still has extended shelf life of 6 months,” said Mothoagae

The Kanye born young lady studied food technology and has the passion to explore the food processing market in Botswana and contribute to reduce the high food import bill. “I wanted to explore more about food and use my skills to contribute to the development of the local food processing and manufacturing industry. I also wanted to supplement my income at the same time,” said Mothoagae.

She has a degree in Food Technology. She says there is a lot of potential for business growth as there is a demand for the product locally and in South Africa. “My main customers are individuals in homes, they have embraced the product, and they love the taste. There is also a market that has been secured in SA; it is available in several shops like spars and some restaurants”. In future, Mothoagae said she would increase the product range to 10 using various vegetables and flavours.

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