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Donkey meat is viable business

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A livestock farmer in Kopong village has discovered that donkey meat is a viable business as the meat is in high demand.

Tshepo Monaroula told Business Trends that he normally sells live donkeys but he has now realised that selling donkey meat is more profitable because it has higher returns than selling a live donkey. “I normally sell one or two donkeys but last year I decided to slaughter and sell it as meat and to my surprise the whole meat was bought and finished on the same day,” said Monaroula.

Monaroula who is also a herd boy said he is rearing cattle and goats in his father’s farm in Tlhape cattle post, just a few kilometres from Sir Seretse Khama International Airport. While serving in his father’s farm, he bought two donkeys in 2010 and now he has more than 20 donkeys and about 50 goats.

“I decided to rear donkeys because I realised they can be a good business opportunity as there is high demand for donkey meat in the market. Nowadays a lot of people eat and like donkey meat,” he said.

Monaroula said he started slaughtering donkeys last year November and sells the meat in Mogoditshane village. He carries the meat in buckets on a donkey cart and sells each piece for P10.00.  “After slaughtering I cut the meat into pieces. One donkey normally fills four 20 litre buckets and I always get about P600.00 on average. It’s a good return for me compared to selling a live donkey at P400.00,” he said.

The 24-year-old Monaroula plans to slaughter donkeys after an interval of every two weeks this year because of the drought conditions. “There is a lot of livestock in our farm because they are combined with my father’s so I want to sell most of my donkeys because there is a serious problem of drought. I used to sell once in a while but this year I am going to be selling frequently,” he said.

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SMEs benefit from Consumer Fair growth

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The Botswana Investment and Trade Centre (BITC) has applauded Botswana Consumer Fair’s continued efforts to improve small to medium enterprises’ linkages.

BITC Chief Executive Officer, Keletsositse Olebile, when opening the fair, said the event has provided interactive forum for both local and foreign exhibitors. He said the shopping show has enabled manufacturers, wholesalers and traders to market their products directly to consumers, an alignment to government’s endeavors.

“As part of government intention, we continually encourage local sourcing by retailers and distributors,” said Olebile who is just few months into his new post. He further celebrated the growth of Botswana Consumer Fair over the years, attributing the expansion to quality of goods displayed at the previous shows.“Improved quality and increased variety of wares increases the interest of the visitors and makes them look forward to returning the following year,” said Olebile.

This year’s exhibitors at the 13th event still running under the banner: ‘It is more than just shopping’ have been drawn from Lesotho, Zambia, Swaziland, South Africa, Nigeria, Ghana, Kenya, Egypt, Japan, India, Tanzania and Zimbabwe.

Consumer Fair is a flagship event for Fairgrounds Holdings and provides a platform for small medium enterprises (SMEs) from the different sectors of the economy to showcase and promote their products and services. In addition, the SMEs are expected to establish long term business linkages and promote local manufactured goods.Fairgrounds Holdings is already optimistic that the Fair immensely contribute to the socio-economic development of the country through supporting SMEs.

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‘Involve SMMEs in standards development’-Minister

Keikantse Lesemela

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Minister of Investment, Trade and Industry, Bogolo Kenewendo appealed to Botswana Bureau of Standards (BOBS) to include the Small, Medium and Micro Enterprises (SMMEs) when developing the standards to improve the sector.

She said the Ministry of Investment, Trade and Industry has identified three areas of focus going forward which are modeled on SMME development, investment promotion and export development apexes. “I would like to implore you to include this sector in standards development processes and assist in improving SMMEs conformity to standards and compliance to technical regulations,” said Kenewendo.

Speaking during the BOBS Technical Committee Members appreciation ceremony on Thursday, Kenewendo explained that the important roles of standards are underpinned by the aspirations and intentions espoused in both diversified export led economic growth and job creation as priority areas. “It goes without saying that the diversification of the economy requires a National Quality Infrastructure and Technical Regulatory Framework that promote competitiveness of Botswana goods and services.”

She also emphasized that an effective National Quality Infrastructure and Technical Regulatory Framework are essential as they provide crucial links to global trade, market access and export competitiveness through their contribution to consumer confidence in product safety, quality and the environment.Since inception in 1997 BOBS has published more than 1700 standards through 48 technical committees across several sectors of the economy; 109 certification licences have been issued against some of these standards. Currently 46 Botswana Standards are being implemented through the standards regulations with a view to protecting the health and safety of consumers as well as protection of the environment.

On her note, BOBS Vice Chairperson of the Standards Council, Professor Edward Dintwa said standards are powerful tools for helping organisations that implement them to realize their potential, have access and compete in the global marketplace. “In this highly competitive and complex world, issues of sustainability and productivity, viewed from economic, environmental and societal perspectives require that businesses must be more efficient in their operations, which can be achieved through the implementation of standards”.

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