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Letshego unveils refreshed logo

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Pan African micro lender, Letshego Holdings unveiled a refreshed look of its brand last week in Gaborone. The company has a clear strategy of building a leading African financial services group focused on financial inclusion.

Speaking at the company’s financial results stakeholder engagement on Friday, group head of corporate affairs, Mythri Sambasivan-George said, “Delivering on this will only be possible through strong relationships with our customers, with our strategic partners, and with communities. Our refreshed brand reflects this sense of Letshego, the company, providing support and upliftment through the base, and symbolising growth with our customers and communities through upward motion of the Letshego logo. Our promise to our stakeholders, ‘Let’s improve life’, comes alive as we share news of continued progress on strategic delivery.”

She also noted that as part of the company’s transformation process, it will rename some of its foreign based businesses during the year 2016. The businesses will be renamed Letshego.

The refreshed brand look and logo will also rollout in its 10 country footprint to build a leading financial services brand in the continent. “We believe this is an opportune time to refresh our brand as Letshego marks 18 years of existence this year, having made strides in diversifying across our footprint,” she added.

The company will also focus on delivering simple, appropriate and affordable solutions with access anytime, anywhere; with enhancements to customer access points continuing across the Letshego footprint.

Business Trends has also learnt that the use of mobile money is well established in Kenya and following this, similar initiatives will be explored in other countries with suitable environments.

New developments include securing a dedicated Letshego short code in Mozambique, Namibia and Rwanda plus registration of Faidika’s customer access points in Tanzania as agencies from the newly acquired Advans Bank Tanzania.

Moreover, the company said continued investment in people and systems has strengthened its operating platform, with Letshego Mozambique now live with USSD mobile banking. Additional customer solutions in partnership with a local mobile operator in Mozambique are planned for 2016, with similar initiatives being progressed in other deposit taking countries.

The enhancement of existing products to ensure continued market relevance continues while for micro and small enterprises, agriculture, health and education solutions have been piloted in East Africa.   

Letshego Holdings was incorporated in 1998, and is headquartered in Gaborone, Botswana and was publicly listed on the Botswana Stock Exchange in 2002.

It is a Botswana International Financial Services Centre – accredited holding company with lending and deposit taking subsidiaries across ten countries in Southern, East and West Africa-Botswana, Kenya, Lesotho, Mozambique, Namibia, Rwanda, Swaziland, Tanzania, Nigeria and Uganda.

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OLOPENG HEAPS PRAISE ON BSE FINANCE CHALLENGE

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Minister Thapelo Olopeng

Botswana Stock Exchange’s annual finance and investment competition for secondary school students has been applauded by the Minister of Tertiary Education, Research, Science and Technology, Thapelo Olopeng.

The initiative, a capital market awareness tool that has been running for the past seven years, is increasing financial literacy and a culture of investment among young people. The initiative will see the country raise future billionaires through the stock markets. “It is a breath of fresh air to have tertiary students who are financially literate, who can manage their finances,” said the minister.

He urged students to invest even the smallest allowances they earn and have a hassle-free life after university. “Investing on the stock exchange is not only preserved for the rich, but for anyone with a bank account,” said Olopeng.

The minister said the secondary schools finance and investment competition is participation of the private sector in bridging the knowledge divide.Olopeng said the private sector participation augments his ministry’s efforts of providing and building knowledge and innovation through the development and implementation of the policy on tertiary education, research, science and technology to transform the economy from a resource based to a knowledge based.

“In this connection, we will continue to empower our students in order for them to lead better and successful lives which can propel them into the innovation ecosystem,” said Olopeng. BSE Chief Executive Officer, Thapelo Tsheole said the Senior Secondary Schools Finance and Investment Competition, first established in 2013 aims to sensitise and educate the student community about capital markets, with the strategic aim to increase financial literacy and promote a culture of investing at a young age.

The competition is open to all senior secondary schools across the country, including private and public senior secondary schools.

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WE ARE NOT USING DIAMONDS TO KILL ELEPHANTS, THAT’S HOGWASH! – BOTSWANA MINISTER

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Orapa Mine, part of Debswana

Botswana is not using diamonds to kill elephants as alleged by some conservationists after the southern African country announced plans to lift a ban on elephant hunting to address growing conflict between humans and wildlife, a government official has said.

Minister of mineral resources, Green technology and energy security Eric Molale told a mining conference in Gaborone on Monday that the activists were tarnishing the image of Botswana. “That’s hogwash because we as Botswana are [good] conservationists and it is us who worked hard to make sure these elephants [are] brought to the numbers that we do have now,” he said.

“When conflicts arise, it is through consultation, [that we] find out how we can best manage our resources. The people have spoken and we are going to be managing the elephants in the best way that we can.

“We are not culling, we have re-introduced the trophy hunting and if you take 400 elephants per annum for trophy hunting against the 3-5% annual growth rate of the elephant herd that we have…[we are] just barely scratching on the surface.”

Botswana has about 130 000 elephants, the world’s largest population.Molale said Botswana will remain focused on things that are beneficial to the country and will not be distracted by issues spread by people that are not even privy to how things are done in the country.

“We have, however, invited them to come and learn more about what we are doing so they can better understand those important aspects of flora and fauna…”The conflict between humans and elephants had gone up since the ban was introduced in 2014.

Tourism is the second source of foreign income in Botswana after diamonds and conservationists fear that the former will be affected is the government cull elephant.
[Rough and Polished]

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