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USA based record label exports local talent

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USA-based Goal Marks Entertainment Record label, owned by a Motswana named Marothodi Fresher Seosenyeng, has signed three local artists with the aim to help them break into the global music market. Seosenyeng, who traded as Sekwata in the local music industry, will be remembered for his AIDS awareness theme song Sekwata tota, whilst still a lance corporal at Botswana Defence Force (BDF), a song which went on to be played on local radio stations and earned him some Kudus at the BDF as he received numerous certificates for his efforts.

In a telephonic interview with VIBE, Seosenyeng explained that he married an American woman in 2014 and subsequently decided to attain American citizenship. He later resigned from the BDF and jetted abroad to start a new life. Upon settling down in the USA, Seosenyeng then established Goal Max Entertainment, with the sole aim of exporting local music. “Local music is very marketable abroad. People there appreciate our music,” he said. He first signed traditional music artist Kgokgonono, whose first album is already complete and is to be launched soon.

He also signed up Kalahari, Villa Motswako and Latino, whose music sound is more urban. “Kalahari’s single Morning kiss is also due for release whereas Latino’s album is also finished. As we speak, the only artist who is still in the studio is Villa Motswako and I hope within a short period of time, his album will be out. Although I have known other Borankana artist sof repute, I decided to go for Kgokgonono as he is in a league of his own since he is a dikoma master who can also mix it with ordinary styles of borankana,” he said. Seosenyeng also said that the soon to be released album, produced by one of Botswana’s best producers Bullet Ketshabile, would be the best traditional music offering. Seosenyeng added that music in the USA is a billion dollar worth industry, and he would take advantage of this to unearth local talent and help catapult it to greater heights.

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CHARMA GAL DROPS NEW ALBUM

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GOING PLACES:The singer has a new offering

CharmaGal is back with a bang. After a hiatus, following her hit Jabu last year, she has released an all Setswana thriller album just in time for festive.

The local music sensational is back into her stardom feat, the album brings yet another set of tracks in her 8-track album titled Lekgamu la bananyana. Touch Records in Gaborone officially released the album this past week.

During a media brief held at Botswana Craft in Gaborone this past week, CharmaGal revealed that she has been working hard on the album thus having high expectations on it. According to Charma, Lekgamu la bananyana is a notch high than her previous music deliverables.

Speaking to Vibe a day before boarding a plane to the United Kingdom where she was performing alongside South Africa’s BabesWodumo, she said that what makes her unique is staying to her craft. The Mmokolodi hit-maker said that it is giving what you are to the people that then opportunities arise for artists.

“People need to stay true to their uniqueness, this new album represent my style of delivering music, that represents my key and my melody that is why it is easy for people to react to it,” shared CharmaGal.

She also said that piracy is a concern in the music fraternity, adding that she has targets she has set for herself in regards to the number of copies she wants to sell on the album. “New technology remains a mystery for us artists, in a day after the release of the album, people will be she sharing out the music through Whatsapp and other social media networks and that is amazing.”

Meanwhile, a week after the release of the album, track 3, dubbed Banyana, is driving CharmaGal fans crazy. The song has already been played on various radio stations in the country. In the song, CharmaGal says that she does not need to get to work because she has hangover garnered from the weekend. **The album is available at most music stores.

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Shamele drops solo kwaito offering

Irene Shone

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omolemo Thepa aka Shamele says kwaito music has taken out the artiste in him and he plans to elevate the genre as time goes. The 27-year-old recently released his first-ever solo single dubbed, ‘Dula S’tilo’.

He tells Vibe that the new single was actually written to honour the president of Botswana, Mokgweetsi Masisi as he sat on the presidency throne. He explains that he has been in the music industry for the past six years, featuring other artistes but decided to [produce his solo work this year.

“I have written this song and composed it to dedicate it to Masisi as a way of welcoming him to his new position,” he says.Shamele is confident that having worked with a variety of well-established artistes has given him light and direction to grow the Kwaito genre. Asked why he chose Kwaito of all other genres, he said that Kwaito is unstoppable and just needs nurturing.

“I found Kwaito in existence when I was growing up, and I have never come across any boring rhythm of Kwaito music. It is just unstoppable and thus, I want to be associated to it.”
He also shares with Vibe that local talent kept him motivated to also have a dream of becoming a solo artiste.

“The Real Magosi group inspired me to be where I am today together with all the local artistes in general because I embrace local music.” Shamele further says that he takes pride in the fact that he has already performed his song in the president’s presence recently in Moshupa at an event.

He also appreciates the positive feedback that he already has on his new work. Dula S’tilo currently enjoys airplay at Duma Fm, RB1 and RB2. The single was produced at True-African Studios. Shamele says that at the moment, he is focused on building his brand and give his fans and the local music industry the best.

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